Case Study: Lester Francois: Reimagining Advertising Through AI
A Filmmaker’s Curiosity Meets a New Creative Era Wondering how to film a cyberpunk dreamworld without a crew, location, and budget? AI, not better equipment, was the solution for Melbourne filmmaker Lester Francois. He started out making commercials for brands like Becks and Vodafone. Now he’s a freelance AI creative director, using Leonardo.Ai to make […]
Can I Use AI Images Commercially? What You Need To Know
These are some of the most common and important questions we hear from creators: Can I use the AI art I generate for my website? Can I use it to design T-shirts? What about for a client’s social media campaign? While thousands of creatives are already using AI art successfully for commercial purposes, the answer […]
How 3D Artists Are Using AI: An Expert’s Workflow
The 3D domain has recently seen the rise of the hybrid artist, a creator who blends the precision and control of traditional 3D software with the speed and exploratory power of AI. This isn’t a workflow that replaces foundational skills. It’s one that amplifies them, freeing artists from repetitive tasks to focus more on creative […]
Veo 3 vs Sora 2: When to Use Which Model
Google’s Veo 3 and OpenAI’s Sora 2 have become so powerful they’ve shifted the debate for creators. The question is no longer “Which model is better?” but “Which model is better for this specific task?” In this guide, we find the answer. We will run both models through the same prompts to directly compare their […]
How to Use Sora AI: A Video Prompting Guide
It’s not always simple to describe in words what you already see with your mind. You might have a perfect shot visualized, but finding the exact words to describe it to an AI can be a challenge. That’s why we created this prompting guide for Sora 2. We’ll equip you with a reliable vocabulary and […]
Midjourney vs Leonardo.Ai: Price, Features & Performance Compared (2026)
Choosing between AI image and video generators isn’t just about comparing feature lists. It’s about finding the tool that fits your creative workflow — whether you’re prioritizing speed, flexibility, total control, or consistency across brand assets.
