Fyfe Boyce Design is an interior design and architecture studio based in South Africa, specializing in high-end residential projects. Over two decades, they’ve designed unique luxury apartments and coastal villas, from South Africa to The Bahamas.
A Boutique Studio with a Need to Innovate
As a small, nimble studio, Fyfe Boyce Design is always looking for ways to streamline processes and stay ahead of their peers in the industry.
As a keen follower of tech trends, Kelsey Boyce, Head of Creative, saw the potential for generative AI to update their workflow.
He needed a tool to quickly create accurate, visually appealing mockups of their interior design concepts — without relying on costly and slow traditional techniques, like adding in 3D textures and long render times with legacy software engines.
Creating AI-First Design Visuals with Leonardo’s Creative Tools
Kelsey explored different image generation tools and found that he could use Leonardo to produce lifelike visuals that match the structure of his designs.
He designed a workflow for the team that starts with building basic 3D models of client interiors. Once they have this rough sketch, they export it as an image and upload it to Content Reference using Image Guidance. From here, they add an additional Style Reference image from their libraries to create detailed, photorealistic design visuals. Iterating on style and controlling their composition.
This process is faster, more efficient, and helps the team produce higher-quality mockups than traditional rendering methods.
Streamlining Creative Workflow and Improving Client Satisfaction
Since starting with Leonardo.Ai, Fyfe Boyce Design has significantly reduced design turnaround times — by up to 75%.
Traditionally, detailed 3D renders would take up to two weeks to complete due to the labor-intensive process of adding intricate elements like ceilings, architraves, and lighting. Leonardo’s Image Creation fills in the missing elements, generating realistic textures and details that would otherwise require extensive manual effort in traditional rendering software.
For a recent presentation, Kelsey produced five high-quality visual mockups in under six hours—a process that previously would have taken nearly a week. The team now produces detailed visuals entirely in-house, using Leonardo.Ai to meet tight deadlines and expedite projects for the end-of-year rush.
Leonardo’s creative suite has also allowed Fyfe Boyce to experiment with new styles and aesthetics, bringing their clients’ homes to life with innovative visuals.
The realism and quality of the designs help clients visualize their new homes and interiors. With some clients mistaking Leonardo-generated mockups for real photographs.
Looking Ahead to the Future of Interior Design
Kelsey Boyce is excited about the future of AI-augmented design. He still keeps up with the latest developments in technology, adapting his team’s process as new tools and capabilities emerge.
“The creative possibilities with Leonardo.Ai are endless. It’s opened up new avenues for design elements that we might not have considered, taking our projects to a whole new level.”
– Kelsey Boyce, Head of Creative
To explore generative AI in your design studio, get started with Leonardo for Teams. Our collaborative suite is designed to help you bring your team’s ideas to life at scale, whatever the project.