Since the very first hand-drawn tracing techniques, animation has always felt more magic than artform. It’s no secret that creating consistent characters takes time and money. That’s why Immix Studios leveraged Leonardo.Ai to fast forward the process.
Cracking the Creative Roadblock
Just a few short years ago, the kind of work Immix Studios is doing would’ve felt impossible. The innovative animation company already used AI, but wasn’t necessarily getting the best out of it.
Film is such a visual medium. So, for any storytelling to resonate, characters need to behave consistently across scenes. But those early AI platforms couldn’t reliably recreate the same emotional subtleties twice – killing any continuity.
Ready to Think Outside the Frame
Immix Studios collaborated with Leonardo.Ai to create visual consistency and nuance without getting bogged down in time-sucking production bottlenecks. After all, AI is meant to do more than just generate pretty pictures.
“Recognizing Leonardo as one of the AI leaders in the space, we felt it was crucial to leverage this platform to explore new animation possibilities and motion dynamics. The all-inclusive nature of Leonardo, offering a suite of tools in one platform, allowed us to leverage various aspects of production seamlessly.”
– Lin Tam, Chief Creative AI Officer, Immix Studios
Pixar But Not As They Knew It
One of the first things Immix Studios put to the test with Leonardo.AI could be called ambitious. Curious, even. They wanted to see if the tech could generate quality 3D characters with all of the charm of a Pixar film, over and over. Not just polished renders, but characters with enough depth and uniformity to anchor a narrative.
And it worked! But not without the work… The team went all out by teaching Leonardo’s AI to generate diverse character sketches from basic descriptions and existing character libraries. They fine-tuned datasets. Tinkered here and there. And adjusted the output until it felt just right.
Shaping Stories in a A Fraction of the Time
AI tools like these need storytellers and creatives to drive them. The Pixar-inspired experience meant Immix Studios could push the boundaries of Leonardo’s platform even further.
Not only do their characters now stay visually-consistent from scene to scene, creative teams can upscale resolutions without losing detail and design rich, dreamlike backgrounds in real-time. This smarter workflow that gets rid of the repetitive grunt work and gives weight to the storytelling elements.
“Using Leonardo’s AI has noticeably improved our workflow. We’ve seen around 25–30% time savings compared to traditional methods, with cost reductions in the range of 20–30%. That extra efficiency is helping us gradually scale up our output without sacrificing quality.”
– Lin Tam, Chief Creative AI Officer, Immix Studios
A snapshot of the studio’s work to create rainy-day city scene, remove unwanted elements and adjust the frame.
What’s Next for the Future of Storytelling?
AI’s role in animation is evolving, and for Immix Studios, it’s already opening doors to more immersive, complex narratives. This next wave animation blends traditional artistry with the technical power of AI.
And this production cycle shift isn’t just happening in startups or indie studios. It’s quietly transforming how the wider creative industries will operate in the next five or so years. But there’s no AI for creating unfamiliar ideas, emotional beats, and humanity that makes audiences feel something… yet.
For now, Leonardo.Ai is helping Immix Studios break new ground in short films and full-scale features. Looking ahead instead of being left behind. Because when the tech fades into the background, all that’s left is the story. That’s where the real magic happens.
Quick Summary:
- Brand: Immix Studios
- Campaign Focus: AI-powered character consistency in animation
- Tool Used: Leonardo.Ai’s Image Generator and production suite
- Use Case: 3D character generation, visual consistency, real-time scene adaptation
- Results: Achieved Pixar-style continuity across scenes, streamlined production cycles, enabled faster creative iteration without sacrificing quality